Privacy Policy

1. Who We Are

Hillow Direct ("we", "us", "our") is a lead generation service operated by IBC LLC USA. You can contact us at [email protected].

2. Information We Collect

We may collect the following personal information when you contact us or use our service:

• Name and business name
• Phone number and WhatsApp contact details
• Email address
• Trade type, service area, and business information you provide
• Technical data such as IP address, browser type, and pages visited (via server logs)

3. How We Use Your Information

We use the information we collect to:

• Deliver our lead generation service to you
• Communicate with you about your account, leads, and service updates
• Respond to enquiries submitted via WhatsApp, email, or our website
• Improve and maintain our website and services
• Comply with legal obligations

4. Legal Basis for Processing (UK & EU)

Where applicable under UK GDPR and EU GDPR, we process your personal data on the following legal bases: performance of a contract (to deliver our service), legitimate interests (to improve our service and communicate with you), and compliance with a legal obligation. Where we rely on consent, you may withdraw it at any time by contacting us.

5. Sharing Your Information

We do not sell, rent, or trade your personal information to third parties. We may share your data with trusted service providers who assist us in operating our business (e.g. hosting, analytics), subject to confidentiality obligations. We may also disclose information where required by law or to protect our legal rights.

6. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law. When data is no longer needed, it is securely deleted or anonymised.

7. Your Rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data ("right to be forgotten")
• Object to or restrict our processing of your data
• Data portability

To exercise any of these rights, please contact us at [email protected].

8. Cookies & Tracking

Our website may use essential cookies to ensure basic functionality. We do not currently use advertising or tracking cookies. If this changes, we will update this policy and seek your consent where required.

9. Third-Party Links

Our website may contain links to third-party platforms such as WhatsApp. We are not responsible for the privacy practices of those platforms and encourage you to review their privacy policies.

10. Security

We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on this page with the date of last update shown at the top. Continued use of our service after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us: